PSD is a fast growing multi sports provider for young people and adults.

We view ourselves as a local Sports Academy, with the aim to provide quality sports coaching and opportunities in sport for all levels of the community.  Established in 2010, we have formed many partnerships with local clubs, sports organisations and schools and the company continues to grow year on year.

Our mission is to provide a world class coaching environment throughout communities and increase opportunities to play sport.  In addition to this we strongly believe that sport can be a great teacher of many other aspects of life.



We educate children about healthy lifestyles, values, manners, goal setting, sportsmanship, and assist them to become the best they can be.



Founded by the Managing Director, Matthew Crawley, PSD is dedicated to providing high quality professional sports coaching and activities, to a range of groups and individuals. Matt has a First Class BSc Honors degree in Advanced Sports Coaching, is currently studying for his UEFA A Licence, has the FULL FA Youth Award, and has qualifications in around 16 other sports.  He has worked with Cambridge United FC, Colchester United FC and Arsenal FC.


School Sports Coaching/ PE Teaching/ PPA

Football Academies and Dance Academies

Local Team Sports Leagues

Birthday Parties: Football Parties, Dance Parties, Olympic Parties.

Holiday Courses/Camps: Soccer Schools, Olympic Sport Days and Dance Camps.

Dance & Fitness Classes

Sport Facilities Management

The areas we currently cover include: Haverhill, Saffron Walden, Dunmow, Cambridge, Bury St Edmunds and Sudbury.

All coaches are first aid trained, have appropriate safeguarding, are qualified and hold an enhanced CRB/DBS. 




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